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5 Tools that Will Make you a Better Writer

Writing is arguably one of the activities most people don’t enjoy. For some people, the thought of staring at a blank space alone is just unbearable.

For another set of people, it is the pain that comes with perfecting what you have written; getting it ready for the real world.

Thanks to advancement in technology and awesome developers, they’ve invented a couple of tools that really makes writing less strenuous and enjoyable. Editing is really the soul of writing because only then is the masterpiece made.

Going over your write up over and over again just so you are sure everything is right can really be painful. But with the help of the tools in this article, you can just go over your sheet once and be sure it’s good to go.

5 tools that will make you a better writer

1. Hemmingway

tips to make you a better writer

As you would agree that for any content to perform well, it has to be user-centric. Hemmingway ensures that your content is readable, concise and simple.

Also, it proofreads your content for errors and suggests ways to make your content conversational which will make it enjoyable for your readers.

This tool makes editing easy and fun by highlighting the area of concern. And, for every highlighted text or sentence, you get suggestions for better options.

Added to these amazing features is the possibility of writing from scratch, using the tool. You can as well create hyperlinks, bullets, quote extension, headers and also embolden and italicize any part of your content you deem fit.

Read Also: 5 important things to know before starting a blog

2. Grammarly

tips to make you a better writer

The writing assistant, as fondly called. Grammarly finds and corrects every complex writing error in your content. It provides suggestions based on what you’re writing as well as the prediction of the progression.

This tool is a writing assistant such that it goes beyond when you are writing content. One of its unique features is that it is available on any device and on any platform that involves writing.

It corrects you when writing a formal email, or chatting on social media and its word extension also allows for live editing when you are working on a word document.

This tool provides accurate suggestions you can trust, making editing a lot easier. all you need to do is install the app on your device and you’re set to go.

Grammarly is not entirely free, however, the free mode offers amazing tools like contextual spelling, grammar, punctuation, sentence structure, and style. This is the best s free mode can get. You should capitalize on it.

3. Wordcounter

tips to make you a better writer

This online editor app is best for counting words and characters. It also suggests word choice and helps to improve writing style. Wordcounter helps you to detect grammar mistakes and plagiarism.

Just at the top of the app, there is a live reading of the number of words and characters your content contains.

This app can come in handy in cases when you need to write a minimum or maximum amount of words for an article.

Added to the functions already mentioned is another tool that shows you the top 10 keywords in your content and the keyword density.

This can be useful in a situation when you are writing for SEO. It will help you to avoid keyword stuffing.

4. clichefinder

tips to make you a better writer clichefinder

This is a free app that helps you to improve your writing skills by identifying and highlighting words, expressions, and phrases that are stale or overused.

Although very difficult to conduct on your own, this tool helps you to avoid overused single words or phrases in order to develop well-written content.

It also helps to enhance your communication skills. This is because you will always see the highlighted word or phrase, this registers in your mind and you’re able to avoid overusing a single word or phrase in your daily conversation.

5. Prowritingaid

tips to make you a better writer

Prowritingaid is a grammar checker, style editor, and writing mentor in one package. With prowritingaid, you’re guaranteed to write like a pro.

Regardless of your level of expertise, this tool will help you achieve new heights. It helps you find the best way to express your idea.

With the aid of its suggestion function, you will be able to edit faster, avoid lengthy and clumsy expressions, eliminate errors, express yourself with the most suitable word, and learn as you edit.

Conclusion

Regardless of the nature of our discipline, we all have to write once in a while. Although, some more important than others, in fact, writing is a part of everybody’s life. It is therefore pertinent that we improve our writing skills.

This is because you don’t want to be caught unprepared whenever you have to write something that will be presented to people.

Internalize these tools, practice using them and you can always improve on your proficiency.

We hope you find this article helpful, kindly reach out to us in the comment section to share your views and ask questions.

5 Important Things to Know Before Starting a Blog

In this age and time, it is no longer news that blogging is one of the ways you can earn a living and live the life you have always dreamt of just by having a laptop, basic computer skills and access to the internet.

You are probably thinking of a blogger who is crushing it big time, right? Do you ever wonder how they are doing it? Well, it all boils down to the foundation, which begs the question – what are the important things to know before starting a blog?

Whether you are an individual looking to express yourself and share your passion with people or you own a business and your intent is to leverage on blogging to provide solutions to your target audience, the benefits that come with blogging are immeasurable.

With all the benefits, influence and exposure that comes with blogging, there are still lots of bloggers who are actually struggling to get affinity and stable traffic for their articles. Wonder why? Read this article and know the rituals of every successful blogger.

For an individual (blogger)

An individual who has a flair for writing or just a person who likes to share experiences and knowledge may decide to blog just about anything. Ranging from:

  • lifestyle,
  • food,
  • music,
  • technology,
  • fashion,
  • business entertainment and many more.

You can blog just about anything!

However, it is important that you choose a field you are familiar with. More on this later. Also, understand that blogging allows you to connect and network with people of similar passion. So it’s best to blog in a field you are passionate about.

For a business

The advent of online advertising has changed the rules and nature of competition among businesses. With a website and a strong digital marketing strategy, you can compete with the giants in your industry, irrespective of the size of your local office.

Now more than ever, customers no longer want to the sold to. Also, they have many alternatives they can choose to buy from. This has prompted businesses to attempt solving people’s problems by sharing their knowledge based on their expertise.

Almost every business with a website has a blog page. They leverage content to provide solutions to prospective customers as well as existing ones. One of such brands that have done this successfully is HubSpot.

A customer is not a customer until he has the chance to leave you and he chooses not to.

Research also proves that it is 25 times more expensive to acquire a new customer than to retain an existing one. Hence the need to remain the thought leader in your industry.

If you plan to kickstart your blogging career, there are things you need to know and also put into consideration to be at the top of your game. So here are 5 important things to know before starting a blog. See you on the other side.

5 Important Things to Know Before Starting a Blog

1. Write as though you are having a conversation

If you ever want to be able to hold your readers down while they read your articles, you need to understand how to write in a conversational manner. Have you ever wondered why you sleep inside lecture rooms?

Do you remember you would have to strike a conversation with the person sitting beside you in the lecture hall to stay awake through the lecture? This is because as humans, we enjoy conversation more than we enjoy the lecture. Probably because we get to respond or add our views in the process.

Attempt to use the words “you” while writing your article. It makes readers feel the article is personalized. Also, ensure your articles are constructed to interact with readers and not at them. This also makes it feel like they’re in the conversation rather than being lectured.

2. Consistency is key

Earlier in this article, you read about blogging in a field you are familiar with. One of the mistakes most bloggers make is choosing to blog on ideas they don’t know much about just because it’s the trend.

Well, it’s not so much of a bad decision until they run out of ideas and are unable to post consistently or they just start posting on some other topics which make their audience wonder why the purpose of the blog has changed. Trust me, you don’t want your readers confused.

Writing on ideas you are comfortable about allows you to be consistent with your posts and also gives you the chance to express yourself. You don’t want to write because you have to, you want to write because you enjoy and have a passion for it.

That is the only way you can be consistent, either by delivering frequent quality articles or maintaining the idea that made people fall in love with your articles in the first place.

3. Write to engage

In blogging, quality is key. No matter what you do, no matter how you do it. Always ensure you are adding value to people who will take out time to read your articles, if not for anything, at least to be fair.

People should not feel they’ve wasted their time or they’ve not learned anything new after reading your article or visiting your blog. It will be difficult to get them to become return visitors.

Also, when people learn something by reading your blog posts, they will be prompted to drop a comment, either to seek more clarification, affirm what you have written about or just commend your work. This will guarantee that they will come back when next they get notified of your new article.

Traffic is good and all, but if those people are really not gaining anything from your posts, you’ll definitely lose them. And for businesses, the only way you can convert a lead is to provide value in the content you have provided otherwise, the potential customer will feel you are not the best in the industry and will turn to your competitors.

But if they get value by reading your post, they will not just patronize your business but also introduce it to their friends. Trust me, you want the effort of word of mouth behind your business.

4. Social media is your adrenaline

So you start a blog to share your experience, your knowledge or help people solve problems based on your expertise in a particular field. For all these to happen, you need people to read your blog.

You need to ensure that the things you are pushing out actually get to the people who need them. Truth be told, no one will be encouraged to keep writing and posting just for the articles to be stored on the net and not read by people who need them.

When you put in due diligence to rank your blog for keywords related to your niche, you will soon start getting traffic from search engines especially Google. But let’s be realistic, that will take a while. Yes, a while depending on how competitive the keywords are. But not to be afraid, there is the power of social media.

Think about it. When scrolling feeds on Instagram and you just stumble on a graphic with some texts or quotes on it, you pause for a while to read what’s on it right? That’s the idea. People tend to pay more attention to the text on images than in the caption. If you ever want them to read your caption at all, make a great graphic.

Before you start getting tons of traffic from search engines, you must leverage on social media like Instagram, Facebook, Twitter, Pinterest, LinkedIn, and others to create awareness for your blog or notify your existing audience of a new article.

Cull a sentence or two from your new post, put it in a striking image and start sharing across social media platforms. You’ll soon be surprised by the number of traffic it will generate for your site.

This is because people will want to know more from where the little came from. Human beings can be curious you know. It is however important that you work on building your audience of real people on social media.

5. Be detailed as much as you can

The reason why you set out to blog in the first place is to share relevant information with people right? As the saying goes, “what is worth doing at all is worth doing well”.

To get blogging right,

  • Ensure your articles are detailed as much as possible.
  • Avoid long paragraphs.
  • Write like you are having a conversation so that your readers will read like they are having a conversation.
  • Make use of white spaces. Plenty of it.

This way, it will be a win-win situation. Your readers get more value by reading your detailed article about a topic and your blog gets more authority in your industry.

Google’s main purpose is to provide a solution to people’s problems. Quality solutions to ensure they don’t have to come back to research on the same topic.

The reason why a lengthy article will gain more authority with search engines is that Google expects it to be well-detailed. Articles between 1500 to 2000 words tend to perform well.

Mind you, stuffing up your post with irrelevant content just so it can be lengthy may get you penalized by Google.

We are pretty sure you don’t want that for your blog. Attempt to always provide the best and detailed answers for anyone who interacts with your article and you will soon be getting shares as though you paid for it. Well, you did pay for it.

Conclusion

There you have it all listed above, 5 important things to know before starting a blog.

As a recap, they are:

  • Write as though you are starting a blog.
  • Consistency is key.
  • Write to engage.
  • Social media is your adrenaline.
  • Lastly, be very detailed.

The key to successful blogging is that whatever you do, add value and be consistent about it. It’s not rocket science!

If you have any questions, kindly leave a comment below.

7 Important Tips for Successful Networking

No man is an island of knowledge.

You have probably heard this saying more than a thousand times. It could be defined to mean a whole lot of things depending on the occasion.

However, the fact still remains that we humans are built to depend on another for one reason or the other. In our daily living, it would be hard to get by one day without having to get help from someone or render a help, either to earn a living or in good faith.

Irrespective of the path you choose to thread in your career, you really will not do so well if you are not engaged in strong, relevant and active networking. The benefits inherent in networking cannot be overstated. According to studies, most job opportunities are filled by recommendations from other people.

Beyond job opportunities, networking has the great potential to help you in your career development as you can easily reach out and consult someone else in the industry to collectively work on a project that seems difficult.

Sadly, many people go about networking the wrong way. People often forget that networking is an ongoing process and most times, it requires you giving without expecting anything in return – building quality influence.

While some people only see the need to build a relationship in their industry when they want to switch jobs or get recommended for promotion or a contract, others just don’t know how to go about it.

This could be as a result of shyness or maybe they think of networking as being pushy or overbearing. The truth is, to be successful at what you do, you have to be confrontational every once in a while.

Whatever category you find yourself, here are 7 tips that will help you network easily and successfully.

1. Don’t overthink it! Just do it!

Some people are natural perfectionists and they can think of an idea or action in their head for hours or days before they feel it’s mature enough to realize. While it’s not a bad idea to take that route, you just might not be ready until it’s too late.

Imagine being in a networking event and there is this person you would love to converse with but you are there thinking of the different ways it could play out.

By the time you are satisfied with the words you are constructing in your head; you just may have been in your room already and the opportunity to introduce yourself to that person is gone. Always remember this – when you see someone you should network with, don’t overthink it! Just do it!

Another point is that you should not dwell too much on the things you said or did wrong at the event. This may increase your fear about networking or how bad you are about it. Instead, try to think of how you can improve on yourself and more importantly, the positive outcomes of networking which are limitless.

2. Be the ice breaker

Wondering what this means? Read on.

Studies show that a great number of people don’t enjoy interacting with strangers. Often times, people tend to engage in some other activities like chatting, playing games on their phone or reading a book at a networking event. The honest truth is that they are just shy.

Being the ice breaker entails you approaching and initiating a conversation with someone or a group of people. The goal is to help them out of their shells as well as help you create the network you need. To those kinds of people, you will be top of mind when anything relating to you comes up.

3. Identify and leverage common grounds

One of the most common problems people face when networking is the ability to ask the right questions and keep the conversation flowing.

Here is one effective way to go about it: You need to understand that conversations flow well when people have things in common. For example, two people who work similar jobs and are both married can flow from conversing about how they balance work and family.

Regardless of the topic, the idea is that the parties involved should be able to relate and voice their views on the topics discussed. Also, you will do well in this aspect if you do your homework on the persons that will be attending an event so as to prepare topics that you can play around with.

In situations where you can’t figure what to actually base your conversation on, you can always use the “what brings you here” theory.

This will prompt the person to give you a few information about themselves from which you can quickly generate topics from or you can just leverage on one of the answers by asking to know more about it and before you know it, you are having a connection already.

Networking is really about having a conversation and knowing more about the other party to build a mutually beneficial relationship.

4. Highlight and share your accomplishment

For some people, this may be difficult to practice as they are afraid it could be perceived as them showing off. Understand that at networking events or any event at all, people, just like you, are looking to meet other people with influence and a significant level of accomplishment.

Sharing your accomplishments will not only impress the person you are sharing it with but also prompt him to introduce you to some of his colleagues or friends. Remember that networking is not just about knowing people who can contribute to the advancement of your career, it’s also about how you can do the same to them.

Believe it or not, every other person came for the same reason that brought you to the event. So, when you share your accomplishments, it will make others think of how your ideas and styles can positively affect their lives and soon enough, you will be dishing out cards.

One important thing to note is that you shouldn’t brag about your accomplishments. This will definitely put people off and the whole purpose of networking will be defeated.

5. Be punctual at events

This is especially for those who find it difficult to fit in when they walk into a room filled with strangers. Perhaps, it’s due to the belief that it’s inappropriate to interrupt an ongoing conversation.

The only way around this is to be early at events, this way you will be there when the crowd comes and you’ll be part of any conversation at the event.

When people arrive, it’s just polite you exchange some sort of greetings and more often, they want to be updated on things that may have happened before they arrived, you are in the best position to provide the answer and you can from there introduce yourself and the rest is grand networking.

Do you get the gist?

6. Avoid excessive self-consciousness

To get better at networking you need to deal with the habit of being overly conscious of your appearance, manner or how you are perceived by other people. People who are fond of this habit are generally shy and introverted.

Think about it. In a room full of people, why on earth will anyone be bothered about what you look like, how you are dressed or how you sound funny. If there’s anyone like that in the event, then don’t you think they are the ones with the problem?

Whenever you have a networking event to attend, dress up nicely and go with an open mind of meeting amazing people just like yourself and have fun.

Networking doesn’t have to be all formal. It’s just a gathering of like-minded people, getting to know one another to develop a healthy work/career relationship.

Another side to this is that you should avoid comparing yourself with anyone at all costs. Just believe what you have is unique and of high value to anyone.

7. Network every time and everywhere!

Practice! Practice!! Practice!!!

When all is said, the “done” aspect should follow. You need to get out there and start building connections that will advance or even change the course of your career for the best.

A decision you can make now which will keep paying you and make things work throughout your lifetime is to start building your network of influence.

You should not wait until when you need to change your job before you start networking. The truth is, people will really get that you’re trying to use them and you will even find it difficult to ask a favor of someone you’ve not been in touch with over a long period of time.

It will be easier if you treat networking as a lifestyle. This way you will be able to prompt into action whenever it’s necessary.

Conclusion

There you have it. We shared 7 important tips for successful networking.

As a recap,

  • Don’t overthink it! Just do it!
  • Don’t wait for people to talk to you first. Be the ice breaker!
  • Identify and leverage on common grounds
  • Highlight and share your accomplishments
  • Be punctual at events
  • Avoid excessive self-consciousness
  • Network every time and everywhere

The quality and quantity of the people that surround you have a great impact on how well and how far you will go in your career. Influential relationships don’t naturally evolve, you need to put in the work to be linked with people that matter within and outside your industry and the best time is now.

If you think some other tips that were not included in this article or you have a question, kindly leave a comment below.

5 Important Factors To Consider Before KickStarting Your UI/UX Design Career

The vast and ever-growing digital industry comprises of a whole lot of disciplines which over the years have been a great source of employment opportunities to millennials. One of these disciplines –  without which the digital ecosystem will be incomplete – is UI/UX design.

Have you ever wondered why it’s always UI/UX and never written separately? Do you have a flair for design but do not know how to venture into UI/UX?

If Yes, then this article is for you. You will learn the concept behind UI/UX and the things to know before you kickstart a career in UI/UX design.

Every techpreneur or business owner is after one purpose and one purpose only; To provide or at least be perceived to provide the best possible solution to their customers whenever and however they choose to interact with their product or business at any point in time.

With more businesses including the digital strategy in their marketing effort, it is pertinent to ensure that their images online offer a great experience that will not only convert a visitor to a buyer but also make him a continuous buyer and business advocate. This exactly is where UI/UX comes in.

UI/UX is simply an acronym for User Interface and User Experience respectively. Both are elements directed into providing the best experience to users at every contact and interaction.

UI – User Interface is mainly about the design, look and feel of an idea while

UX – User Experience which is more of an architectural process, covers the feelings and thoughts of users when they use their product.

A familiar way to put it is the diverse processes involved in building a house. Starting with the architect who designs the wireframe of how many doors, windows, and rooms as well as how they are all linked together. It would be abnormal for him to link the garage to the kitchen.

He thinks of the necessities in the garage, like a carved-out corner where car parts can be kept. Or how a restroom for first-time visitors should be accessible from the sitting room.

He makes life easier for prospective occupants such that they have their desired privacy as well as live comfortably. Think about the idea of a restroom in each bedroom. Awesome right? That is the work of the UX designer. I trust the picture is getting clearer. Read on.

As for the UI. Once the work of the architect is done, the finished document is passed to the engineer who will contract the best professionals to bring that awesome idea to reality. They start by laying foundations, decking, and roofing as directed by the plan provided by the architect.

Eventually, it gets to the painter who gives the building befitting colors. The importance of color and external designs cannot be overemphasized because it tells the first-timer about the quality of work and expertise put into building the house. Got the picture?

Now let’s get into the nitty-gritty of the things you should know before kickstarting a career in UI/UX design. This article is a product of thoughts gathered from several UI/UX design professionals who shared their experiences over the years.

The following factors were gathered from their contributions.

1. Personal conviction

Most often, the most important point tops the list. And yes, this is very important when choosing any career. self-determination will go a long way to continuously motivate you along the way. without it, you may be easily distracted from whatever goal you set for yourself.

Most of the UI/UX professionals we interviewed affirmed that they have gotten so good at what they do because they were able to induce it into their lifestyle. In other words, their passion for the art has helped them to remain at the top of their game.

Tenacity is one of the important soft skills you need in order to have a stand in the digital world, think of the guys that invented most of the gadgets which make life easier today. Without tenacity and persistence, we would not know about them and life – as we know it – may not have been as easier.

2. Creativity

Design is not inborn. No one inherits the ability to design genetically. A designer needs applications and tools without which he will not be able to make anything.

These applications and tools are taught which means anyone can learn their functions and become a designer. Most times, what differentiates a great designer from a good one is the way they approach and solve problems – creativity.

One way to examine yourself is trying to tell a good design from bad ones in terms of color, shape, size, and arrangement. According to studies, having an eye for good designs is an advantage as you will be able to correct yourself after every work before the presentation.

This should not discourage you as you are bound to have a better understanding by the time you start designing. This is because added to your knowledge, you will have a better position to think creatively as regards UI/UX.

3. Collaboration

ui/ux design

Whether you choose to work in a company or you prefer to be a freelance designer, you need to be able to communicate and work collectively with people.

Working in a company will require you to work with people from other departments to work on projects together and your ability to understand people and view things from their perspectives will help you thrive as a UI/UX designer.

As a freelancer, you will need to interact with your clients as well as network with other professionals to get exposed to more opportunities and be aware of updates in the process.

4. Expect criticism

For you to grow as a UI/UX designer, you must be open to feedback; good or bad. You must also be willing and able to adjust accordingly.

One of the UI/UX experts we interviewed informed that almost all of his first set of designs had negative feedbacks from clients and employers but his passion and tenacity kept him going and now, he can go a year without having to modify any project.

The key point is that you should leverage feedbacks to develop yourself and get better at your designs. Eventually, what you think will not fly with the client will surprisingly blow them away. This is a usual experience for most UI/UX designers.

5. Learning is an ongoing process

One of the expert’s answers to our questions got us amazed. We asked “how long it took to learn UI/UX” and he replied by saying “I’m still learning it”. This particular guy has been a designer for about 5 years and counting and he is still learning? interesting!

He went further by saying that as far as UI/UX is concerned, there is no such thing as I’ve learned it all because you learn by doing. He added that, to date, he still finds time to replicate some designs he feels are awesome as well as design fake projects just for the sake of practice.

He added that Working on fake projects is actually a way for a beginner to start since no one would want to give a contract to someone without a portfolio.

Conclusion

UI/UX design is one of the most promising careers you can pursue in the digital world and with all the views and experiences of experts shared above, we believe you are no longer in the dark as to what to expect when you choose UI/UX design as a career.

However, you need to start for you to get ahead and the best time to start is now!

You can enroll for our UI/UX Design training today to kickstart your career with unlimited opportunities.

 

5 Reasons why you need to learn Digital Skills in 2018

It’s no longer secret that we live in a digitalized world. We have things like Self-driven cars, AI robots, flying cars, smart TVs etc. As more and more inventions spring up daily, now is the time to follow the trend and learn as many digital skills as possible to improve your career, earn a better income, reach more audiences, become your own boss and most importantly, become financially independent.

You may be wondering about the kind of digital skills you need to learn to keep up with the technological trends. Some of them include:

  • Web Design/Development
  • Digital Marketing (SEO, Social media management)
  • Video Editing
  • Graphic Design
  • Content Writing
  • Mobile App Development
  • Data Analytics

The best part yet? Anybody can learn digital skills as long as you have the passion, the willingness to learn and a computer system. You don’t need a degree to learn and start earning big.

The reasons below are why acquiring digital skills should be your top priority in 2018.

1. Good Paying Job

There are jobs and there are good jobs. If you are looking to get a good paying job in 2018, then your best bet is acquiring digital skills. As long as you are good at what you do, there will always be the need for your services.

Before, I use to think that there were no jobs so I ended up settling for random, unfulfilling jobs with little pay. This was until I realized the reason why people say there are no jobs is that majority of job seekers are fighting for the same jobs. Now I tell people one simple thing. Acquire one or more digital skills and say bye-bye to unemployment/underemployment. Trust me, I’m a living testimony.

Moreso, as the digital world evolves, so will the need for more & more digital skills. So irrespective of your profession, if you are searching for a job or you need to change an unfulfilling job, acquire a digital skill now!

2. Organizations are Digitally Evolving

Most organizations now know that majority of their customers are on the internet. This is why there is an increase in the demand for websites, digital marketing skills, mobile apps, contents etc. Having one or more of these skills sets you apart from other candidates in the labour market. Even if you have a job, you are more useful to the organization than your colleagues due to your versatility.

Also, organizations are downsizing staffs due to automation. People no longer need to go to banks to make a deposit, transfer money, open accounts etc. So in the nearest future, the ones who will be left with jobs are the ones who take advantage of the digital transformation.

3. Change your Career

Let’s face it! You probably don’t like your job either because you are being over utilized and underpaid or it’s not a career-fulfilling job. I was once in those shoes. But when I found out about digital marketing, I made the bold step to quit my job because there was no time to learn. The rest, as they say, is history.

Don’t get me wrong! I’m not saying you should quit your job as well but if you can dedicate few hours per day or week to learn and perfect one or more digital skills, then you are well on your way to becoming financially independent. You can start as an intern (which was what I did) and work your way up to the top from there.

4. Start/Grow your Business

With digital skills, you can start your own web design, digital marketing or content writing company. The owner of Ckdigital, Mr. Charles Dairo learned web design while he was still in school. Who says you can’t own your own web design company tomorrow. Other notable founders of top digital agencies in Nigeria started by learning as well.

Also, you can use digital skills like digital marketing, content writing, SEO to grow business by creating brand awareness and reaching more people. Rather than pay a large sum of money to agencies to help you grow your business, having digital skills can go a long way in helping you maximize your Return on Investment (ROI).

5. Side Hustle

You have bills to pay, and having one source of income will not pay them all. This is why you need other sources of income. With digital skills, you can work as a freelancer for different organizations and still do your normal day job. There are many freelance sites you can work such as:

Many Nigerians are making thousands of dollars in a month just by freelancing. The amount you make depends on the amount of time you are willing to put in.

Conclusion

it’s now obvious that acquiring digital skills and gaining new qualifications is the key to achieving your dreams in this digital age. Those who take bold steps to learn new digital skills or to upskill themselves will be the ones to reap the benefits of long-term success. Though, all these require adequate planning, training, patience and the passion to succeed.

So whether you are looking to start your career, change your job, grow your business or get a promotion, failure to ignore learning digital skills can have unpleasant consequences in the long run.

Start a digital skills training today and ensure you aren’t left behind.

 

 

 

4 Reasons Why Every Business Owner Should Take a Digital Marketing Training

The internet has become the main channel for getting and disbursing information. Many businesses have replaced traditional marketing with various forms of digital marketing which is simply the promotion of products and services via the internet and other digital channels.

Whether you are a business owner or you are looking to switch careers, you need to take a digital marketing training. Almost every buying and selling today is done via the internet; the online industry has become a platform to boost both large and small scale businesses.

A digital marketing training would guide you as well as save your time and effort in doing it all that is required in giving your business the required digital presence.

Here are some of the reasons why digital marketing should be an integral part of your business:

Better Decision Making

Targeting the right audience is essential in achieving a successful marketing campaign. There has to be a level of understanding as to how and when prospective clients would want to get information about your products or services.

With a digital marketing training, you will learn how to reach out, communicate and understand your audiences which will in turn provide you with informed decisions concerning your business.

Digital Marketing is Cost Effective

A well-executed digital marketing plan is cheaper than other traditional means. It gives your business the clout to advertise effectively against bigger competitors, reach out to a wider audience, generate more income and accurately measure the return on investment, while still staying on budget.

Enhanced Customer Interaction

Social media marketing is an important aspect of digital marketing and it allows business owners to reach out to their customers with updates and new products in real time. Consumers are most likely to follow or purchase from companies that encourage feedbacks and trust companies with a clear intent and digital presence.

Lead Delivery and Conversion

Digital marketing goes beyond generating traffic to your sales pages. You also need to be able to convert the incoming traffic into leads, followers, subscribers or sales based on the conversion goal of your business.  Without a proper training, all your digital marketing efforts might not yield the required results.

Here at CKDigital, we offer digital marketing training to both large and small business owners at a very affordable rate, click here to learn about our digital marketing training.